Holly Sraeel

Holly Sraeel

SVP, Strategy and Content, Live Media & Events

Arizent

Holly Sraeel is Arizent’s Senior Vice President of Strategy and Content, Live Media, leading content creation and innovation for the events portfolio and introducing new multimedia and invitation-only experiences for senior executives that drive critical conversations and action around corporate strategy, innovation and financial performance. She is part of the company’s operational leadership team and is focused on developing cross-platform programming that creates higher levels of engagement for subscribers, community participants and partners across the company’s brands, including American Banker, The Bond Buyer, Accounting Today, National Mortgage News, Digital Insurance, Financial Planning and Employee Benefits News.

Sraeel is an award-winning editorial director, media executive and content strategist with expertise in developing influential content, communities, and events for C-level executives in the banking and financial services, insurance, technology, and professional services industries. Prior to joining Arizent, she held several content leadership and strategist roles, including for B2B media consultancy New York Ventures, capital markets management consultancy Opimas, Oxford University-incubated startup Wise Responder, and as cofounder of Genesys Partners’ Agility First Forum.

This new role marks a return to the company for Sraeel. In her previous 12-year run, she was a member of the executive team and was pivotal in driving new cross-platform editorial, events and business innovation as SVP of Brand Management; Group Editorial Director of Banking and Technology magazines; and Founder, President and Editorial Director of The Most Powerful Women in Banking,™ the company’s first-ever, community-based media platform, now part of Arizent’s flagship American Banker.

Sraeel is an early honors graduate of Marist College with a Bachelor of Arts degree in Communications and a concentration in journalism.

Featured Sessions

Wednesday, March 5, 2025
5:00 pm
SMB Payments

Small and medium enterprises (SMEs) are the backbone of global economies, yet they face unique challenges—limited access to capital, cumbersome digital experiences and cybersecurity risks. This session will showcase how industry leaders are innovating to broaden SMEs’ access to credit, while also exploring how together, cutting-edge payment solutions and strategic partnerships fuel growth, resilience, and economic prosperity for SMEs and those who serve them. When small business wins, we all win.

Among the things you’ll learn:

  • The critical role small and mid-sized businesses play in driving global economic growth, the challenges they face, and how today’s digital landscape creates immense opportunity for financial institutions and other partners to win in this space.
  • How digital tools combined with innovative partnerships can help SMEs overcome barriers to growth, streamline operations, and boost resilience.
  • Practical insights into how those in the payments landscape can work together to empower SMEs, unlock growth, and thrive in an increasingly digital economy.